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Illustration representing elements of a channel manager with a booking calendar, performance graph, performance graph, review stars, and logos from platforms like Airbnb, Booking.com, and Expedia, under a “CME - Channel Manager Experts” badge on a blue and purple background.

How to choose your channel manager for your Airbnb concierge in 2025?

March 26, 2025
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6 min read
Managing multiple listings on Airbnb and on other platforms can quickly become a headache for a concierge. Between the availability to synchronize, the prices to adjust and the travelers to accompany, you can quickly feel overwhelmed. This is where the channel manager becomes an indispensable ally. But how do you choose the right tool in 2025, when the offer is wider than ever? And above all, how can you ensure that it fits perfectly into your organization to simplify your daily life? This guide explains everything you need to know to make the right choice.

How to choose your channel manager for your Airbnb concierge in 2025?

Managing multiple listings on Airbnb and on other platforms can quickly become a headache for a concierge. Between the availability to synchronize, the prices to adjust and the travelers to accompany, you can quickly feel overwhelmed. This is where the channel manager becomes an indispensable ally.

But how do you choose the right tool in 2025, when the offer is wider than ever? And above all, how can you ensure that it fits perfectly into your organization to simplify your daily life? This guide explains everything you need to know to make the right choice.

Why is a channel manager essential for an Airbnb concierge?

If you manage multiple vacation rentals, you know how time-consuming it can be to juggle Airbnb, Booking, Expedia, and other platforms. A channel manager makes it possible to centralize the management of ads and to avoid costly mistakes.

The concrete advantages of a channel manager

- No more double bookings: Availability is updated in real time on all platforms.

- Permanently optimized prices: Automatic adjustment of rates according to demand, competition and seasonality.

- Immense time savings: No need to connect to each platform to change availability and prices.

- Simplified management of reviews and messages: Some tools make it possible to automate responses to passenger reviews and messages.

- Valuable statistics: Analyze your occupancy rates, revenues and profitability at a glance.

Essential features to check before choosing

Not all channel managers are created equal. Before you make your choice, here are the features to keep a close eye on.

1. Synchronizing calendars

An effective channel manager automatically updates availability on all platforms as soon as a reservation is made. This helps avoid overbookings, which can be costly in cancellations and poor reputations.

2. Rate management and dynamic pricing

Some tools automatically adjust prices based on demand, local events, or even the weather. This makes it possible to increase revenue effortlessly.

3. A single calendar to manage everything

Rather than having to check each platform one by one, a good channel manager offers a centralized calendar containing all bookings. A must to keep a clear vision of the schedule.

4. Automated communication with travelers

An effective channel manager must be able to automatically send emails and key messages to travelers:

- Booking confirmation

- Arrival instructions (key box code, address, accommodation rules...)

- Reminder before check-out

- Request for advice after the stay

5. Management of reviews and e-reputation

Responding to travelers' opinions is crucial for the image of a concierge. Some tools allow you to centralize reviews left on different platforms and even send personalized automatic responses.

6. Advanced reporting and analytics

A good channel manager gives access to valuable data to manage the activity:

- Occupancy rate

- Income per home

- Performance of each platform

This allows you to adjust your strategy and increase earnings.

7. Integrations with other tools

If you're already using connected keyboxes, an advanced pricing tool, or a bond management solution, check that the channel manager is compatible with these services.

8. An intuitive mobile application

Being able to manage your reservations from your smartphone is a real plus, especially for concierge services who need to be responsive on the go.

The best Airbnb concierge channel managers in 2025

The choice of a channel manager depends on the size of the business, the budget and the specific needs.

To compare the different solutions in detail, consult Channel Manager Experts, the reference site in Europe that analyzes the best platforms available.

Some popular channel managers in 2025

- Lodgify : Ideal for small concierge services, with an integrated website.

- Hostaway : An excellent choice for fast-growing concierge services.

- Rentals United : Perfect for professionals with a large volume of housing.

- Guesty : Ultra complete, but more expensive, recommended for large concierge services.

- Paspas : A flexible solution, adapted to concierge services looking for automated management.

- Rentalready : A comprehensive platform offering advanced tools for managing and optimizing vacation rental reservations.

Don't neglect post-booking management

A channel manager is essential for managing bookings, but the traveller experience doesn't end there. Once the reservation is confirmed, it is still necessary to manage the arrival of customers, provide them with the right information, facilitate service orders and ensure smooth communication.

This is where a platform like Sunver makes perfect sense.

Sunver is a perfect complement to a channel manager by allowing concierge services to:

- Share an interactive digital welcome booklet

- Automate the management of services (cleaning, transfers, breakfasts...)

- Reduce solicitations by offering travelers an intelligent FAQ

- Generate additional revenue through the promotion of extras and paid services

With Sunver, travelers benefit from a smooth and modern experience, and concierge services save valuable time.

Conclusion: a winning duo for 2025

In 2025, choosing a successful channel manager is an absolute necessity for any Airbnb concierge. It optimizes bookings, saves time and increases revenue.

But management does not end with the reservation. By combining a channel manager with a solution like Sunver, a concierge can offer an unforgettable experience to travelers while simplifying their daily lives.

To find the right channel manager, consult Channel Manager Experts, the reference in Europe.

And for smooth management after booking, discover Sunver, the platform that transforms the customer experience and boosts revenue.

Sunver is the best solution for creating, customizing and sharing your Digital Room Directory (welcome booklet) assisted by AI.

Offer your customers a sublime experience, save time on a daily basis and increase your additional revenue.

Article written by:

Nathan Assouline

Co-founder of Sunver

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