The Digital Room Directory is one of the most powerful tools for modernising your hotel. Accessible via a simple QR code, it replaces paper booklets and centralizes all useful information for your customers: schedules, available services, local recommendations, and much more.
- Increased personalization: Adapt content according to the needs of each customer.
- Interactivity: Customers can book services (room service, spa) or ask questions directly via the interface.
- Eco-responsibility: Eliminate paper and reduce your environmental impact.
Example: With solutions like Sunver, you can set up a room directory in less than 15 minutes, offering a smooth and engaging experience while increasing your additional sales.
A hotel management software (Property Management System or PMS) is essential to centralize and automate your operations. This SaaS system makes it possible to manage reservations, check-ins/check-outs, and more, while ensuring a seamless experience for your customers.
- Optimization of processes: Reduce repetitive administrative tasks.
- Multi-platform access: Manage your operations from a computer, tablet or smartphone.
- Integration: Connect it to other tools, such as a digital room directory or an online payment system.
A modern PMS also allows you to automate key tasks such as billing or availability management, saving your team valuable time.
Chatbots powered by artificial intelligence are revolutionizing customer relationships in the hotel industry. By answering frequently asked customer questions instantly, these tools automate an important part of customer service while ensuring a quick and accurate response.
- Continuous availability: Answer questions 24/7, even when there is a lot of traffic.
- Personalization: Chatbots learn from previous interactions to offer a tailored experience.
- Cost reduction: Free your staff from repetitive tasks and focus on complex needs.
Concrete example: A customer asks for spa hours or wants to book a table at the restaurant? The chatbot can respond immediately, improving customer satisfaction.
In a world where customers are looking for speed and simplicity, offering online payment options has become essential. Modern solutions allow you to pay upon booking, during the stay or at the end, directly via a smartphone.
- Enhanced security: Use solutions like Stripe to ensure secure transactions.
- Flexibility: Allow your customers to pay via credit card, Apple Pay or Google Pay.
- Increase in revenue: Facilitate impulse purchases through seamless integration into your digital tools.
By combining online payments with a digital room directory, you offer your customers a complete and intuitive experience.
To meet the expectations of your customers, it is crucial to understand their needs and preferences. Data analytics tools collect and interpret valuable information about their behaviors, allowing you to personalize their experiences.
- Data collection: Interactions with your services (reservations, specific requests) are recorded.
- Dashboards: Visualize the performance of your hotel in real time.
- Adaptation of offers: Offer personalized services according to consumer habits.
Example: If a customer regularly books massages, highlight spa promotions in their digital room directory.
Main benefits:
- Enhanced customer experience: Offer a smooth and intuitive interaction at every stage of the stay.
- Cost reduction: Automate processes and eliminate physical media.
- Additional income: Encourage people to buy thanks to connected digital tools.
- Modern image: Position your establishment as an innovative and eco-responsible player.
Digitizing your hotel is no longer an option, but a necessity to meet the requirements of modern and demanding customers. By adopting technologies such as the digital room directory, a powerful PMS, an AI chatbot, online payment solutions, and data analysis tools, you transform your establishment into an intelligent and competitive hotel.
Sunver is the best solution for creating, customizing and sharing your Digital Room Directory (welcome booklet) assisted by AI.
Offer your customers a sublime experience, save time on a daily basis and increase your additional revenue.
Article written by:
Nathan Assouline
Co-founder of Sunver
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