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How to get and share your Google Review link for customer reviews

January 26, 2025

Google reviews play a key role in the credibility and visibility of your establishment. A Google Review link is a direct link that takes your customers to the page to leave a review. By removing intermediate steps, this connection reduces friction and encourages more customers to share their experience.

Studies show that customers are 40% more likely to leave a review when they receive a direct link. With Sunver, you can integrate this link into your web app to maximize your positive reviews while managing negative feedback internally.

Why use a Google Review link via Sunver?

With Sunver, you collect customer reviews intelligently:

- Negative reviews: They are collected internally, allowing you to manage feedback without compromising your public image.

- Positive reviews: Customers are automatically redirected to your Google Review link, increasing your public reviews and improving your SEO.


👉 Setting up your Google Review link in Sunver is a key step in building your online reputation and getting more customers to share their feedback.
Step 1: Get your Google Review link
1. Sign in to the Google account that manages your establishment

Use the Google account associated with managing your business listing. This ensures that you will be able to access all the options you need.

2. Search for your establishment in Google

- Go to Google.

- Type the name of your establishment in the search bar.

- Your establishment card will appear at the top of the results.

3. Find the “Request reviews” option

In your Google listing:

- Verify that you are logged in as an administrator.

- Find the “Request Reviews” button at the bottom right of the form.

4. Copy your Google Review link

By clicking on “Request Reviews”, a page will be displayed with several options for sharing the link.

- Click on the “Copy” icon to copy the direct link.

Step 2: Set up the Google Review link in Sunver
1. Access your Sunver dashboard

Log in to your dashboard using your login details.

2. Navigate to the “My Institution” section

- From the main menu, select Setup.

- Then click on My Institution, then Information.

- Paste your Google Review link

In the External Review Link section, paste the link you copied from Google.

4. Save your changes

Click on Save to validate the configuration.

👉 And that's it! Your web app will now redirect positive reviews directly to your Google Review page.
Why does this method increase your reviews?

1. Less friction: Customers don't have to look for where to leave a review, they get there directly.

2. More visibility: Google reviews boost your ranking on Google and Google Maps, attracting more customers.

3. Strategic management: By collecting negative reviews internally, you can react quickly while maintaining your public image.

Have you found the answer to your question?

Need more help?

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Article written by:

Nathan Assouline

Co-founder of Sunver